Randall Rensch, Marketing Communication Concepts and Copywriting
To show perspective, here's a cross-section of accounts I've worked on in this area over the years. Some a little, some a lot. Please call or write for more information.

NEW PRODUCT LAUNCHES

  • AlliedSignal Fibers (Anso carpet nylon)
  • Domco Residential Flooring
  • Dick's Sporting Goods brand personality manual
  • IBM Lotus
  • Blacksmith shoes
  • International House of Pancakes
  • Sony consumer and professional products
  • Chase Bank (campaign introduction)
  • D'Addario guitar strings
  • Thomas Cook travelers cheques
  • Rawlings activewear
  • Brut menswear
  • E.G. Smith socks
  • SiteSell (SaaS and e-books)
  • Flourish compounding pharmacy (retail, including name)
  • Homeopathic analgesic
  • APC coffees
  • LegwearDirect.com
  • Wrenchhead.com
  • local restaurant
  • RockSteady tray
  • NetValue early online couponing
  • Dr. Rechell mosquito repellent products
  • Maxell magnetic media
  • JeniLyn fashion jewelry
  • Dimension shampoo (Lever Brothers)
  • others
This is just part of my broad experience in marketing communications.
The list is not necessarily all-inclusive, and not everything is of the same weight. Since I didn't work directly for many of these companies, it should not be construed as a list of references or endorsements. Personal speculative projects are not included.
Randall Rensch, Marketing Communication Concepts and Copywriting