Business-to-Business (B2B) copy with DM thinking and Consumer flair

Randall Rensch, Freelance copywriter

Marketing Communication Concepts and Copywriting • New York City • 718-577-0005

Conceptual development —
How ads are born. And grow.


Some time ago, I pulled together a bunch of speculative and unproduced ads for someone. That turned into this, a sort of tutorial section.

Waterless hand cleaner
Dog food
Fast-food TV concept
Miscellaneous


(For my portfolio, see About Me>Samples.)

For more details, call or e-mail me now.