With my 20 years of writing content and information architecture —
I know what works online.
I've built and helped plan sites (I even webmaster a few), but on some I was just the copywriter, some I only edited, and some have changed.
So, rather than give you a bunch of URLs, here's an interactive tour.
• Online store (fashion hosiery)I've also worked on other sites. Contact me for information.
• Online store (premium socks & tights)
• E-books and small-business sites (long-copy online sales letters)
• Writers Retreat (long-copy online sales letter)
• Medical (pharmaceuticals)
• IT consulting
• Tech/software support
• Industrial machinery (paper, printing)
• Waterjet machining (industrial)
• New consumer product (household accessory)
• Custom paint manufacturer (industrial)
• Online store (automotives)
• Restaurant and wine bar
• Real estate broker
• Law firm (real estate)
• Ski club
• Branded legwear (B2B)
• Brochure site (gift retailer)
• My own site (part of my 9 years' SEO experience)
These pages are also web-related:
• Thoughts on Interactive Copywriting
• SEO Copywriter Checklist
• Search Engine Optimization
• Writers and Websites
• Copywriting Services: a dozen ways I can help you
For work in print and other media, click on Samples.