Social Media - Help text

Social Media Help Text
Media: Closed Facebook Group

I sometimes post how-to guidance in various venues. This is an example from the private Facebook group of a hosting provider serving non-profit organizations. The provider includes a dual-track email system that tends to confuse recipients who want to opt-out. Sometimes it even confuses the provider's customers, most of whom are not professonal webmasters.

On the left is my post. On the right are opt-out instructions I wrote for our organization, to clarify the confusing unsubscribe system. It's rather long, but since I added it, we've had fewer opt-outs and no complaints that we didn't honor the request as desired.

Click to open a PDF that shows content readably, in a new window.