freelance copywriter in New York City

Randall Rensch Contact

FREELANCE UX COPYWRITER   B-TO-B WITH DM THINKING AND CONSUMER FLAIR Contact

     
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Conceptual development

Go-Jo waterless handcleaner

Expanding the market for a classic product 9 of 11

Ahhh, getting close here. An unusual visual that should stop people as they breeze through their nice, fresh magazines. It introduces the product's tried-and-true history. And it flatters the amateur. Put this one over there.

... and let's keep going. About that "sensual" stuff,... in home situations, is it actually women who'll be buying this, either for themselves or their spouses? Very likely. Back to the "sensual" thing?

Hmmm. A lot of women might buy it. They doesn't necessarily mean they'll be the ones using it. How about...

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Randall Rensch, freelance copywriter   •   inquiryrensch.com   •   718-577-0005   •   8355 Austin St 4F, Kew Gardens, NY 11415 (New York City)

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