freelance copywriter in New York City

Randall Rensch Contact

FREELANCE UX COPYWRITER   B-TO-B WITH DM THINKING AND CONSUMER FLAIR Contact

     
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Copywriting portfolio

Portfolio Search Results

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 Results for: "search engine optimization"
Samples found: 14

Click below, for the full story.

Several websites directly selling e-books and online marketing tools for small businesses. These long-copy microsites are similar to long sales letters. The first of these was Ken Evoy's Make Your Site Sell, a huge (and still largely relevant) guide to building and monetizing a niche site and optimizing it for search engines.
Before Ken Evoy developed Sitesell Inc.'s Site Build-It! product, I helped him sell the e-books that led to it. Learn more about that copywriting relationship here.
An online store for premium socks and tights

An online store for women's fashion hosiery

Website, radio and TV commercials for New England's largest gift shop.
I've been a Certified marketing and technical coach for SiteSell's Site Build It! product. This very popular self-help package teaches people how to build online niche businesses through keyword market research, well-planned Web content development, Search Engine Optimization, and online promotion including newsletters, RSS, e-courses, autoresponders, online sales and e-goods, affiliates, blogging, etc.
Website for a new product — a no-spill tray you can carry with one hand.
Key pages of this wine bar/restaurant's website

A few of the Site Build It!-based websites I've been involved with, as a writer, editor, coach or technical consultant. They've ranged from feng shui to business-turnaround consulting.
I helped Ken Evoy sell Sitesell Inc.'s Site Build-It! product, was its first SBI! Webmaster/Coach, and helped him sell the e-books that led to it. Learn more about that copywriting relationship here.
  Although I'm no longer an SBI! Webmaster, I can still help with content, market analysis and/or some of the chores.
  The one thing I don't do is — everything. If I were inclined to brainstorm, research all the content, and build dozens of businesses from scratch, shouldn't I simply do it for myself? The only reason I don't is that I'm already pretty busy doing what I love most. And if you're not planning to have actual original content... if all you want is a bunch of links, or a "site about sites," or a small affiliate site that focuses on selling a single product -- a "mini-site" -- that's not what SBI! is about. Read the SBI! Action Guide to learn why. Rather than discouraging you, it will probably open your eyes to much greater possibilities!

SEO is not just about SEO. See my blog post, How to write better SEO-optimized blog posts. It's not how to optimize them better. It's how to write them better. Because often that's the same thing.

Brochureware site for a manufacturer of branded legwear.

Also see my "About Advertising" pages on Search Engine Optimization, on Interactive Copywriting, and on Writers and Web sites.
Are you totally new to SEO? Read my SEO Overview.

Do you have a project, question, or suggestion in mind? Let's put our minds together. Contact me now.

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Randall Rensch, freelance UX copywriter   •   inquiryrensch.com   •   718-577-0005   •   8355 Austin St 4F, Kew Gardens, NY 11415 (New York City)

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