freelance copywriter in New York City

Randall Rensch Contact

FREELANCE UX COPYWRITER   B-TO-B WITH DM THINKING AND CONSUMER FLAIR Contact

     
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Copywriting portfolio

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Results for: (brochures)
Samples found: 22

Click below, for the full story.

Addy Award-winning humorous portfolio of paper samples, aimed at designers and art directors .

Whether the copy is digital media or traditional, it must interact with the reader, by being valuable, personal, and motivating. Click for this article to learn why. Then let me show you how.

FullStack​UXwriter.com   A simple mobile-friendly website presenting some of my conceptual and User Experience writing. Open in a new tab or window.

For a leading soft drink brand, I've written campaign charters and other internal marketing documents describing planned sales promotion programs. I also wrote implementation guides presenting these campaigns to bottlers and retailers, and wrote consumer campaign pieces. Sorry, I can't show you that sort of thing. Please contact me for references.

Series of 4 mailers for a business jet -- pulled a 40% response from executive prospects.

Copy editing, developmental editing, creation of an editorial calendar, editing of other people's writing and my own — I've done all of that. Here are some examples.

Introducing a wireless-messaging and phone-based guide to nightlife in multiple cities

Two ads for a leading manufacturer of industrial securing systems.

Vest-pocket brochure/mailer for provider of financial services to hospitals, assisting self-pay patients.

12-page brochure for provider of financial services to hospitals, regarding self-pay patients.

Brochure for painter of fine-art portrait miniatures

Sales promotion presentation kit for new line of activewear under a popular sports brand.

Here's a tip: While brochures have special characteristics, they are in some ways similar to long-copy ads and "brochureware" websites. I've written a lot of those, too.

Capabilities directory for the international air carrier that invented air cargo

Brochure/statement stuffer for a major mutual fund company

Vest-pocket brochure offering warranty protection for homeowners

Capabilities brochure for an Information Technology consulting firm as it evolved to focus on Internet technology

Also see my Brochure Copywriting Checklist.

Capabilities brochure for an Information Technology consulting firm specializing in the financial services industry

Headline of the Week (subject matter varies)

I write a lot of sales promotion and only a bit of it is online. Click for a list of sales promotion projects. To learn more, see my full resume or call me at 718-577-0005 during business hours.

Click for a list showing some of my experience in Direct Marketing, Direct Mail and related work. I've written microsites, sales letters and emails and more. To learn more, see my full resume or call me at 718-577-0005 during business hours.




Do you have a project, question, or suggestion in mind? Let's put our minds together. Contact me now.

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Randall Rensch, freelance UX copywriter   •   inquiryrensch.com   •   718-577-0005   •   8355 Austin St 4F, Kew Gardens, NY 11415 (New York City)

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Copyright © 1996-2023 Randall Rensch All Rights Reserved. Common Sense, Uncommonly Presented and Adcopy are service marks of Randall Rensch. DBA: Marketing Communication Concepts.     Spam and fraudulent email and calls will be reported to the Federal Trade Commission and NoMoRobo.com.
  2018a