Copywriting portfolio

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SEARCH AGAIN Results for: (technology)
Samples found: 47

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Web copy for a multiple-technology fabrication facility specializing in abrasive waterjet machining.

A selection of headlines I've written — as shown in this self promotional postcard

Conceptual development -- spec ideas for a waterless hand cleaner

A well conceived tag line does more than position you in the marketplace. It positions you in the prospect's mind. Here are some tagline examples.

Three fun ads that grew naturally out of mailers I wrote for a business jet. The mailers pulled a 40% response.

Series of 4 mailers for a business jet -- pulled a 40% response from executive prospects.

I've written articles on a wide range of subjects, including technical and industrial topics, voice-over performance, marketing practices, and running a home-office business. Until recently, these were usually directly about the product or service being marketed. Lately I've been privileged to cover a wide range of topics, confirming my client's position as an authority on all aspects of their industry. Click for a representative list of both kinds. For more information about editorial work, please write me or call 718-577-0005 during New York business hours.

Copy editing, developmental editing, creation of an editorial calendar, editing of other people's writing and my own — I've done all of that. Here are some examples.

Post card announcing new portal supporting Lotus software from IBM (four options)

I've dealt with a lot of detail-heavy copy, so I'm skilled at standardizing text and proofreading. Proofing is not my main line of work, but I'll happily serve as fresh eyes to review your text. Click for my thoughts on proofreading.

Website for a national compounding pharmacy specializing in pain treatment

Website for a manufacturer of specialized paints and coatings.

Two ads for a leading manufacturer of industrial securing systems.

For years I was the principal copywriter for Edge Studio, including articles on a wide range of subjects related to voice acting -- including performing, recording, staying healthy and running a business. This included website copy, other marketing copy, hundreds of articles and blog entries, performance advice, editing bios and more. Here are some of those articles, and more. For more information about editorial work, please write me or call 718-577-0005 during business hours.

I have promoted, administered, and used various SaaS services, including CMS, database and related products. To learn more, click here, or see my full resume or email me or call me at 718-577-0005 during business hours.

My entire career, I've advocated storytelling as a sound copy strategy. But other creative techniques are also also valid. And sometimes straining to find a "story" is not. Click to my blog, for the story on that.

End-user administration of a SaaS product for content and data management. As a leader of a volunteer non-profit organization, I have administered and used the services of Wild Apricot, a SaaS product that serves clubs, churches, schools, etc. I have managed correspondence; website planning, content and operations; email copy; database administration; event planning; documentation (established a wiki); and more.

Blog post admiring a KFC commercial that caught my attention and registered its message in a single viewing. I love that. Click to my blog, for the story on that.

Can I write your white paper or free report? Bringing clarity to often complex technical and marketing subjects is one of my specialties. My degree is in journalism. And I've written editorial content, case histories, advertorials, product profiles, user guides, brief manuals, and how-to ads. Let's talk about your white paper plans. Click for a list of clients in this area. To learn more, see my full resume or call me at 718-577-0005 during business hours.

What kind of Press Release? They range from a simple global announcement that editors will use a sentence from, to an interesting story prepared to meet the editorial needs of a specific publication. I've written the full range, and even if it's a routine announcement, I may try to include a worthy story. Here are a few examples of various lengths. For more information about public relations and editorial work, please write me or call 718-577-0005 during New York business hours.

I've been a Certified marketing and technical coach for SiteSell's Site Build It! product. This very popular self-help package teaches people how to build online niche businesses through keyword market research, well-planned Web content development, Search Engine Optimization, and online promotion including newsletters, RSS, e-courses, autoresponders, online sales and e-goods, affiliates, blogging, etc.

An article about paper-sheeting machinery that incorporates MES software. For more information about public relations and editorial work, please write me or call 718-577-0005 during business hours.

I've built several wikis, using versions of the software used by Wikipedia. Built them, managed them, written content from scratch and edited the content contributed by others. Anyone can contribute to a wiki, but editing and promoting one requires an understanding of several important wiki management principles. Let's talk about it.

A few of the Site Build It!-based websites I've been involved with, as a writer, editor, coach or technical consultant. They've ranged from feng shui to business-turnaround consulting.

Vertical market case-histories of sophisticated life-safety and security systems (project focused on education, sports, and technology facilities).

Yes, I am asked to name products, services, stores and businesses. Here are few naming examples.

Case study of financial data processing capabilities provided to a music retailer by an Application Service Provider.

Website of a technical and software support firm that specializes in serving the financial services industry. Text is picked up from my copy for their brochure.

Website of Web-oriented IT consulting firm

Ad for manufacturer of "hardened" military electronic systems

An article about passport-manufacturing machinery. For more information about public relations and editorial work, please write me or call 718-577-0005 during business hours.

Capabilities brochure for an Information Technology consulting firm as it evolved to focus on Internet technology

Brochure of a technical and software support firm specializing in the financial services industry.

This article is about illegal telephone marketing. It's aimed at voice actors, but speaks more widely on the subject. To see other articles, go to Articles. For more information about editorial work, please write me or call 718-577-0005 during business hours.

Ad concept for a company making chemicals used in PC board manufacturing

I'm an editor at Wikipedia, and have made hundreds of edits and contributions, ranging from Radio Advertising and the Eames Lounge Chair to Paul Newman's racing career and Talk Like a Pirate Day. It's fun, but requires attention to detail. Let's talk about it.

Suggestion: also search my portfolio for "editing."

A bunch of other web work, of various types and amounts, ranging from a major brokerage house to a bed-and-breakfast. Including a maker of audio speaker systems, a developer of online coupon technology, an international trade site, some restaurants, some real estate professionals, and an SEM firm. Probably more by now.

Capabilities brochure for an Information Technology consulting firm specializing in the financial services industry

Headline of the Week (subject matter varies)

A beer featuring "high-tech" design

On the technical side... I built my own website, much of it hand-coded. (For better or worse, a lot of the code shows my website's age and my earlier inexperience.) The current version merges several templates in order to create some uncommon characteristics that I recommend. Whatever your thoughts regarding my website, let's talk about what I've done — or rather, what I've written — for others.

Photography is a hobby of mine. I have also written ads for photographic products. Click for a list of photography-product clients. To learn more, see my full resume or call me at 718-577-0005 during business hours.

I write for healthcare services and products, but don't have many samples online. Click for a partial list healthcare marketers. To learn more, see my full resume or call me at 718-577-0005 during business hours.

Also see my "About Advertising" pages on Search Engine Optimization, on Interactive Copywriting, and on Writers and Web sites.

Email letter to online marketing affiliates introducing new product for website planning (long copy),(body copy),(bodycopy),(sales copy),(sellcopy),(sales text),(long text),(long content).

I'm not a professional photographer, but I do retouch and manipulate photos pretty well. If you need that, please inquire. Here are some photo samples.

Click for a list showing these and other clients I've done web development work for. And to learn more, see my full resume or call me at 718-577-0005 during business hours.

Copywriting portfolio

Portfolio Search Results

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